Demographic Profile       Audience (000) Comp Total Audience:   PC World Readership 4,735 100%     Gender:   Male 3,339 71%     Age:   Mean Age 42 years         Education:   College Educated 3,867 82%     Title / Occupation:   Managers,   Professional/Managerial 2,562 54.1%     Household Income:   Mean Household Income $87,653         Source: MRI, Spring 2006